Sweet advice, straight up.
Ask the Caddie
A good caddie reads your game and hands you the right ball. Five questions — thirty seconds — no wrong answers.
Everything golfers ask us
Which Sugar ball is right for my swing speed?
Soft for 50–75 mph (2-piece, 70 compression) · Pure for 75–100 mph (3-piece urethane, 85 compression) · Quad for 95+ mph (4-piece urethane, 95–100 compression). If you don't know your speed, the quiz above gets you there without a launch monitor.
Are Sugar balls really tour quality?
The Pure and Quad are urethane-covered balls crafted in the same factories as the big-name brands, with industry-best core concentricity. Independent testers have measured launch, spin and ball speed virtually identical to the leading tour ball — see the reviews.
Why is Sugar cheaper if the quality is the same?
Because you're not paying for tour player contracts, retail shelf space or glossy packaging. We sell direct, ship in a plain recyclable cube, and pass the difference to you. That's the whole business model — no retail games.
What comes in a cube?
Eight balls in a minimalist cube-shaped box — no plastic windows, no triple-wrapping. Bigger bulk cubes are available if you want the per-ball price even sweeter.
Where do you ship?
Direct to your door in South Africa, the United States, the United Kingdom and Europe, each served by a regional store.
Does Sugar give back?
Proceeds from every ball sold go to local organisations and grassroots golf programmes in the communities where we operate — part of making the game sweeter for everyone.
When does the apparel drop?
The Sugar glove is available now. Caps and shirts are in the works — join the list on the apparel page and you'll hear first.
Still deciding?
The caddie's honest tip: start with the Pure.
It's the sweet spot of the range — tour feel most golfers never thought they could afford.
Meet the Pure →