Island Par 3s … that’s where this story begins. In a scenario every experienced golfer knows well, we constantly found ourselves reaching for the worst ball in our bag when we encountered a pond, lake, or fairway stream. We love playing with quality golf balls, but our hearts and pockets would ache when we, all too often, chunked a high-end ball into the drink.
We began to ask ourselves why our favorite brands — you know the ones — charge us a fortune, then go on to pay Tour players millions to wear their apparel. What if they passed those profits on to us and sold a quality golf ball that wasn’t priced as a luxury item? What if we could afford to attack every green with the confidence and consistency only a quality ball provides?
We hit the drawing board and spent our nights, weekends, and savings building a company focused on bringing the most value to the golf community. We stripped out all the fluff that golfers typically encounter with our competitors — Tour sponsorships, price padding on fulfillment, and overzealous branding and packaging.
What emerged was a premium golf ball with a urethane cover and three-piece construction, delivered to customers via a convenient bulk mailer containing 27 balls for the best price on the market.
At last, a premium golf ball that we can afford to play and afford to lose.